iF Yearbook 2014

Exhibition Stand Slovyanski Wallpaper by Viktor Bilak
iF Yearbook 2014, Page 379, Verlag Publisher if DESIGN MEDIA GmbH, ISBN 978-3-7913-4929-9

The goal of the Slovyanski Wallpaper Company exhibition stand is to present wallpaper, the main company product, in some abstract way. The core element of the stand is the wave-looking pylon that combines the images of a tree and unfolding roll of wallpaper. The wave-looking pylons have been gathered in groups to result in the walls of complicated irregular shape, “dancing walls”, creating quite distinctive image of a forest. The dominant of the stand color concept is the natural color of a tree trunk, so the tints of beige and the textured deep brown are used.